Building Your Personal Brand… or Not?

Posted on 15. Jul, 2009 by Mary in Buzzwords, Commentary, Social Networking, Twitter

One of my favorite blogs, Web Worker Daily, recently featured a series of posts about the necessity (or not) of developing a personal brand. I know that every solopreneur struggles with this, whether it’s viewed as a fun aspect of being in business for yourself… or an uncomfortable marketing necessity.

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