If you are a Twitter veteran or a novice – you have probably been frustrated by the absence of user management tools within Twitter. Even a mildly enthusiastic Twitterer soon finds themselves wishing they could group users they follow, track clickthroughs, or simply make it easier to track outgoing or incoming messages. HootSuite is a web-based tool that already offered great management tools such as scheduled tweets and multiple profile management. The new HootSuite 2.0 takes Twitter management to a whole new level.
New HootSuite 2.0: A Twitterer’s Dream Come True
Posted on July 31, 2009 by Mary in Recommended, RSS, Social Networking, Twitter, Useful!, Video
Kevin Spacey Explains Twitter to David Letterman
Posted on July 22, 2009 by Mary in Social Networking, Twitter, Video
This is just too funny – reminds me of the many times I’ve tried to explain it to “Twitter-resistant” friends & family. However, Kevin & Dave are waaaayyy more entertaining… enjoy!! You can follow Kevin Spacey at http://twitter.com/KevinSpacey. David Letterman not yet among the converted yet, as far as I know.
Building Your Personal Brand… or Not?
Posted on July 15, 2009 by Mary in Buzzwords, Commentary, Social Networking, Twitter
One of my favorite blogs, Web Worker Daily, recently featured a series of posts about the necessity (or not) of developing a personal brand. I know that every solopreneur struggles with this, whether it’s viewed as a fun aspect of being in business for yourself… or an uncomfortable marketing necessity.
Weekend Roundup: The Coming Twitpocalypse, Cheap PR & The Facebook Land Rush
Posted on June 13, 2009 by Mary in Buzzwords, News, Recommended, Social Networking, Twitter
Here’s a few snippets of the highlights from my fav tech blogs from the past week… enjoy! Unless you’ve been under a rock all week (or just offline a lot), you certainly heard about the new Facebook username mania. The launch last night, despite dire predictions of crazy land rushes and crashed servers (200,000 were [...]
Weekend Blog Picks: Unitaskers, Twitter Fixes & The Pope’s iPhone App
Posted on May 23, 2009 by Mary in Buzzwords, Commentary, Recommended, Social Networking, Twitter, Useful!
As Im trying to take it easy this Memorial Day weekend, I thought I’d share snippets of some of my favorite blog articles from the past week… The always-informative Andrea Kalli posts about those pesky Twitter background upload issues… and I thought it was just me! Andrea compares the two most common fixes. Formspring’s blog [...]






Deepak Chopra: Physician, Author, Master Twitterer
Posted on September 22, 2009 by Mary in Case Studies, Commentary, Social Networking, Twitter
When I mention to clients about how useful Twitter is for marketing and brand-building, they usually are surprised, or think I’m just a Twitter addict (guilty as charged!) trying to justify using the latest distraction. However, there are some real-life case studies of successful Twittering that can easily be observed… just by following and watching how the Twitter Masters (as I like to call them) tweet. There’s a lot of great case studies I could point to, but one very famous personality stands out as a fantastic example of how best to use Twitter: physician and best-selling author Deepak Chopra ( @Deepak_Chopra ).