As part two of my Things You Should Know Before Building Your Website series, I’m going to discuss a common – a very common – pitfall that many fall into when planning a new website project: perfectionism.

Don’t get me wrong. I’m not at all saying that we should slap anything online that’s incorrect or poorly written or looks bad. I’m not advocating that at all. What I am advocating is realizing that websites are dynamic things and should be changed, edited, improved, experimented with and toyed with… a lot. This conflicts with traditional print marketing mindset, where there is a practical necessity for committing to design and content and being stuck with it until you are willing to reinvest lots of dollars for rewrites, redesigns and reprints.

from Geek & Poke

From geekandpoke.typepad.com

On the web, however, the opposite is true. The more you add and edit and test and experiment, the better it is for you – the more you learn, the more traffic you get. Change doesn’t make you look shifty, it makes you engaged in your message and encourages you to pay closer attention to your online presentation (which is where new prospects are going to go FIRST to know more about you, like it or not).

I bring this up because I see so many getting caught up in the “wait till I write that 31st page before we go live” thing quite a bit. However, that truth is that no one will ever notice that that 31st page isn’t there. Don’t wait for that last page to be written. Get your basic stuff online and add to it or edit as you go. Your new website can’t do a thing for you unless it’s online.

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Complimentary Webinar: Shopping Carts 101 for Coaches & VAs – hosted by DVVAA

DVVAA (Delaware Valley Virtual Assistants Association) is kicking off their 2010 Monthly Teleseminar Series on Tuesday, January 26th at 8:00pm ET. Yours truly will be presenting a complimentary webinar: Shopping Carts 101 for Coaches & VAs. This webinar event is for you if you are thinking of starting a digital info-product revenue stream, or would like to incorporate website shopping carts to sell your coaching or VA services. The focus of the webinar will be on e-commerce and digital product delivery for Coaches, Virtual Assistants and other Solopreneurs.

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Things You Should Know Before Building Your Website: Control Your Domain Name

If you’re thinking of kicking off 2010 with a new website look for your business – congrats!  There’s nothing like the New Year to inspire a web makeover.  Planning a web project can be a lot of fun and there are great possibilities to increase your visibility with blogsites and social media too. With that [...]

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Big Holiday Sale on Now at ProVirtual Domains & Hosting

I just did some redecorating at my hosting and domains sales website – now it coordinates nicely with this site…. it was long overdue. To celebrate the site makeover, I’m having a holiday sale on all our best products:

All hosting plans on sale – save up to 30%: Economy hosting plans include 10GB space – only $3.99/month. Save even more on multi-year plans.

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Working with A Virtual Professional? Avoid These Costly Pitfalls

I work with a lot of virtual professionals (VPs) on a variety of different web projects. Most of my VP clients have their own team of other VAs/VPs that provide a range of services for their clients. The multiplicity of similar working environments provides a lot of experience to draw from when sizing up the effectiveness of the VA team scenario when providing client services.

Inevitably, this produces a lot of water-cooler chat. One of the themes that often comes up is how to efficiently provide services to clients when the client is either brand new to working with VAs, or frankly, just not that good at it. In all the chatter one conclusion emerges: clients could save significantly on virtual services costs if they just were more effective at accurately communicating their needs.

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